Your Business Plan for Failing Social Networking Sites
In recent weeks social networking services seem to be maxed. Twitter continues to have struggles as the fail whale has returned in full force, I've found posting updates to the site has become slow and challenging, and as a result I haven't been updating as frequently. Facebook has it's own share of issues with the ... Comments
3 Rules of Using Twitter for Business
A lot has been made of Twitter as its popularity grows (significantly, I might add), so have the reasons for having a solid Twitter marketing strategy. In this post you'll learn the three rules every online and small business entrepreneur should know when using Twitter for business, and why. Without these in place, your experience ... Comments
Business Blogging 5 Sites for Starting in 5 Minutes or Less
With the pervasiveness of blogging technologies, many of which are free, the bar has been lowered so that any aspiring small business marketer with minimal technical skill can get started in 5 minutes or less. In this post I'll share with you 5 resources to get your business blog rolling fast. For the small business ... Comments
3 Ways to Know if Social Media is Dangerous to Your Business
03 Jul 2009 / Comments
Recently some local AM radio sports commentators were responding to questions that were coming in to the station. Source of the questions you might ask? Get this… on their Twitter feed. Some people are too shy to call in, or don’t have the patience to hit redial on their phone, so they tweet their question to the hosts, smart. Social media has gone main stream. However, if we as marketers aren’t careful social media can be dangerous to your business, this post shares three indicators and a simple solution. Read the story »
Twitter Advertising 3 Services for Traffic or Revenue
01 Jul 2009 / Comments
Advertising with Twitter has been available with 3rd parties for for some time, but until recently there wasn’t enough volume. Now that Twitter has gone mainstream, I thought advertising was worth another look. While it may not be viable for every market (yet), the outcome of my tests got my attention, as I found it to be more effective and more economical than I anticipated. Read the story »
Online Marketing Updates This Week
26 Jun 2009 / Comments
A lot of interesting things happened this week, and I think each of them are worth reading about. From blogging reviews creating potential issues with the FTC, to Amazon shutting down it’s affiliate program in North Carolina, changes at LinkedIn (and possibly the direction of the social media site for professionals), to Google as blood suckers of the news industry, and SEO tips for building your personal brand. Read the story »
StatsJunky Review - Affiliate Stats Tracking Centralized
23 Jun 2009 / Comments
For serious affiliate marketers, the top priority is to understand how profitable your programs are. This is very important for those leveraging pay-per-click as a traffic source. In paying for traffic, you must know what the traffic is giving you back for your investment, and which keywords are converting, etc. Otherwise you are, as they say, “flying blind” and won’t last. Essentially there are two key functions in play… compiling affiliate and PPC stats, and then analyzing those affiliate and PPC stats. The challenge is, after setting everything up, you sill need to login to all your programs (affiliate and PPC), and tally up the numbers in a complicated spreadsheet you’ve likely created, and see how you are doing. In a word, time consuming, and now unnecessary. This review of StatsJunky affiliate stats tracking software covers the challenges affiliate marketers have, problems the product solves, what I like about it, what I don’t like about it, and a special offer for MarketingProfessor readers. Read the story »
Google Reader - Get More Done While Being Social
18 Jun 2009 / Comments
RSS Readers have grown in popularity in recent years, and rightfully so, there is so much content to digest, it is nearly impossible to visit all the sites and prioritize the best most reliable information. Google Reader helps you do just that, with a twist, the power of Google search within Google Reader. More than that, you now have the ability to share information from Google Reader with Google friends. Read the story »
3 Things Every Newbie Must Avoid to Succeed Making Money Online
16 Jun 2009 / Comments
Getting started with an online business is exciting and exhilarating with each guru success story published, or each product launch sequence you find yourself in. It also can be exasperating. Beginners make make a few dollars early on, but that can be difficult to sustain, and scale to warrant quitting their day job and pursue their dream of freedom, and illustrious career marketing online. What often happens is aspiring online online marketers realize getting started with an online business might not be as easy as they thought. Read the story »
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Featured Review Post
Advertising with Twitter has been available with 3rd parties for for some time, but until recently there wasn’t enough volume. Now that Twitter has gone mainstream, I thought advertising... Click here to continue reading
Featured Affiliate Marketing Post
With the dynamics of the current global economy, many are researching to see if there are legitimate ways to make money online. One of the business models that attracts a lot of interest... Click here to continue reading
Featured Video Post
For quite some time, YouTube has been the leader when it comes to online video sharing. Most know that, but have you looked at YouTube lately? Really, beyond the changes they made in recent months, have you seen some recent... Click here to continue reading
Featured Social Marketing Post
Recently some local AM radio sports commentators were responding to questions that were coming in to the station. Source of the questions you might ask? Get this… on their Twitter feed. Some people are too shy to call... Click here to continue reading
Featured Email Marketing Post
In recent weeks social networking services seem to be maxed. Twitter continues to have struggles as the fail whale has returned in full force, I’ve found posting updates to the site has become slow and challenging, and... Click here to continue reading
Featured SEO Post
Google Page Rank, mention that phrase in a room (virtual or otherwise) of SEO juggernauts, and it spikes a hearty discussion at a minimum. Google’s measuring stick of a web pages value has been debated from being paramount,... Click here to continue reading
Featured Miscellaneous Post
A lot of interesting things happened this week, and I think each of them are worth reading about. From blogging reviews creating potential issues with the FTC, to Amazon shutting down it’s... Click here to continue reading
Featured Blogging Post
Creating content for your blog is important, those that do it consistently will survive. But let’s face it, there is a lot of good content out there already. I searched on blogging tips in Google and came up with a few... Click here to continue reading





Hi, my name is Travis Campbell, I operate this site. I'm here to share what I can from my lessons marketing online. With sizeable investments in continuing education, various software products and services, I have had some winners, and some losers. One way I can extend what I've learned is by writing about it, here... and helping you along the way.
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